E-newsletters
Community Food and Health (Scotland)
Brief
CFHS provides updates on the latest news and events on food and health issues. To complement the information CFHS post to their busy website, they asked us to produce an email newsletter template which they could edit themselves.
Tasks and outcomes
We came up with a workable HTML design, based on their house style, and tested the template with lots of different email systems. A user-friendly editing system allows CFHS to insert their text and graphics for each month's issue.
The online system also manages their mailing list subscriptions and gives get statistics on each mailout, telling them which news stories are of most interest.