Identity development
The Gathering
Brief
The Gathering was initiated by SCVO in 2004 when we were asked to create an identity that would mirror the momentum that they expected Scotland's largest gathering of voluntary sector organisations to create. 3,500 people came to that first Gathering. Last year, with a refreshed image, 4,500 people attended.
Outcome
This photograph shows the again refreshed identity for this year's Gathering. It was followed by the Civicus World Assembly, whose marketing materials we also designed.