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Identity development

Identity materials for MND Scotland

MND Scotland

MND Scotland exists to help all those affected by Motor Neurone Disease within Scotland. When they changed their name from the Scottish Motor Neurone Disease Association, they needed a new simplified brand identity.

As a long-standing client, they came to us with the idea that they would like to base it around the cornflower image which had become synonymous with the organisation. We created new type, colours and a simple cornflower shape. Implementing the branding guidelines which we supplied, MND Scotland rolled out the new identity across all their media.

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